History of Rolex Watches

As one of the most recognized brands worldwide, Rolex has a rich, deep history. In 1905, Hans Wilsdorf founded a company in London that specialized in the distribution of timepieces. At the time, wristwatches were not very accurate and were rarely seen.  Wilsdorf wanted to make the wristwatch more commonplace and far more reliable. In 1908 he came up with a brand name that would forever change the watch world “Rolex”.

In his quest for accuracy in the wristwatch, Wilsdorf first concentrated on the quality of the movement. Within just two years Rolex was the first wristwatch to receive the Swiss Certificate of Chronometric Precision. In 1914 Rolex movements made yet another mark on history.  The Rolex wristwatch received a class “A” precision certificate from the Kew Observatory in Great Britain. At the time this sort of distinction had been held exclusively for marine chronometers only, and from that time forward “Rolex” became synonymous with precision.  In 1919 Wilsdorf moved the company to the watchmaking capital of the world, Geneva Switzerland. Soon after “Montres Rolex S.A.” was registered and the world of wristwatches would soon change forever.

Rolex wristwatches set and took part in many milestones from the 1920’s on. The name “Oyster” was derived from their creation of the first waterproof wristwatch in 1926.  English swimmer, Mercedes Gleitze wore a Rolex Oyster as she swam across the English Channel in 1927. What could be seen as the company’s “grand moment” came in 1931 with their invention and patent of the worlds first self-winding movement, the Oyster Perpetual. The perpetual rotor at the core of this mechanism is the heartbeat for every automatic modern luxury watch made to this day.

The more modern versions of Rolex watches began in 1945, with their release of the first Datejust. It was the first self-winding wristwatch to also display the date in a window on the dial. From their Rolex truly began to find its place in the watch world. The early 1950’s marked their creation of the first Submariner diving watch and soon after, the creation of the GMT-Master. In many ways, these watches are very similar to the ones that are still produced to this day.

Hans wilsdorf rolex 200x300 - Rolex

Hans Wilsdorf – Founder

Rolex Submariner 1953 201x300 - Rolex

buy rolex watch atlanta - Rolex

Rolex Watch Store Atlanta, GA

Timeless Luxury is proud to offer an extensive collection of new and pre-owned Rolex watches. While we are not an authorized Rolex dealer, we do offer many benefits to our clients looking to buy a Rolex in Atlanta. All watches we sell include a one year warranty and are guaranteed to be 100% all authentic Rolex.  Not happy with your new watch? No need to worry. You have a 7-day no hassle return guarantee.  We strive to offer competitive pricing on all of our Rolex watch models.  If you have found a lower price locally we will do whatever we can to match that price.  Our commitment to building long-lasting relationships with our clients is second to none in the watch world.  We guarantee your full satisfaction or your money back. If you are looking to buy or sell a used Rolex watch please call us today and experience “the Timeless Luxury difference” for yourself.  We may not have as fancy of a showroom as many authorized dealers but our commitment to customer service and low pricing is certain to make you a Timeless Luxury client for life!

Buy and Sell Used Rolex Watches in Atlanta

Are you are looking to sell used Rolex watch in Atlanta? Timeless Luxury is one of the nations top buyers of Rolex watches. We offer immediate payment and will match or beat any legitimate offer.  Our ultimate goal is to make selling your used Rolex watch as hassle-free and straightforward as possible.  Many stores will quote a high price to get you to come in with your watch only to try and pay you less once you arrive.  We don’t play this game.  We work on very thin margins and make a market in Rolex watches.  Our longevity in the business has allowed us to build a vast network of clients nationwide.  This gives us the ability to market your watch to the end consumer and not a middleman.  For these reasons, our buy prices are far higher than our competition. If you are looking to trade a Rolex watch, we can accommodate you as well.  Our trade in, trade up program favours our clients and is just a small part of our commitment to building relationships with our clients. If you would like a free no-hassle quote on selling a used Rolex watch click here to visit our sell used Rolex page. If you would like to speak directly to a sales specialist about selling a Rolex please call us anytime!